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		<title>$175 earlybird special ends</title>
		<link>http://whitneygreer.com/calendar/earlybird-special-ends/</link>
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		<pubDate>Fri, 22 Oct 2010 23:36:21 +0000</pubDate>
		<dc:creator>Whitney</dc:creator>
				<category><![CDATA[Calendar]]></category>

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		<description><![CDATA[[ November 1, 2010; ] register now for Nov. 17th
Branded Social Media for Small Biz Workshop
www.marketingu.com]]></description>
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		<title>branded social media workshop for small biz</title>
		<link>http://www.marketingu.com</link>
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		<pubDate>Fri, 22 Oct 2010 23:25:32 +0000</pubDate>
		<dc:creator>Whitney</dc:creator>
				<category><![CDATA[Calendar]]></category>

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		<description><![CDATA[[ November 17, 2010; ] Are you under the influence of the following social media myths?
Myth #1 – Social media is a time suck for small businesses
Myth #2 - Twitter is only for Ashton Kutcher and Kim Kardashian
Myth #3 - Branding is only for big companies

Bust that Myth!
And Formulate a Branded Social Media Strategy for Your Small Business
Wednesday, November 17th, 6-9pm in El [...]]]></description>
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		<title>Small Business LaunchKit Series</title>
		<link>http://whitneygreer.com/calendar/small-business-launchkit-series-2/</link>
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		<pubDate>Mon, 21 Dec 2009 20:30:45 +0000</pubDate>
		<dc:creator>Whitney</dc:creator>
				<category><![CDATA[Calendar]]></category>
		<category><![CDATA[small business branding]]></category>
		<category><![CDATA[small business start-up]]></category>

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		<description><![CDATA[[ January 21, 2010; 10:00 am; ] Starting, Thursday, January 14, 2010
10:00 a.m. - 12:30 p.m.
Knit-One-One Studio, Berkeley, CA

Whether you’re about to hang out a shingle, or formalize a life-long passion, building a thriving business requires the know-how to package, promote, and present your business to customers.

What’s the most effective way to tell people you exist and keep them coming back when [...]]]></description>
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		<title>Where&#8217;s the WIIFM?</title>
		<link>http://whitneygreer.com/blog/giving-to-get-what-directtv-forgot-and-every-company-needs-to-remember-about-the-wiifm-golden-rule-of-marketing/</link>
		<comments>http://whitneygreer.com/blog/giving-to-get-what-directtv-forgot-and-every-company-needs-to-remember-about-the-wiifm-golden-rule-of-marketing/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 19:48:06 +0000</pubDate>
		<dc:creator>Whitney</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Calendar]]></category>
		<category><![CDATA[small business branding]]></category>
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		<description><![CDATA[[ December 21, 2009; 12:00 pm; 12:00 pm; ] What small business owners can learn from DIRECTTV marketing miss and how the marketing golden rule of WIIFM always applies. Social media marketers are extremely attuned to giving people something for something.  Small players, who have to work harder, frequently offer a free download of insider tips. (This one is played out in my opinion.)  Big players like Apple know that getting people to buy apps means letting them sample first.  Whether you’re asking someone to read, or sending out a monkey survey, you need to give to get. 

]]></description>
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		<title>Small Business LaunchKit Series</title>
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		<pubDate>Sat, 12 Dec 2009 00:57:46 +0000</pubDate>
		<dc:creator>Whitney</dc:creator>
				<category><![CDATA[Calendar]]></category>
		<category><![CDATA[small business branding]]></category>

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		<description><![CDATA[[ January 14, 2010; 10:00 am to 12:30 pm. ] Starting, Thursday, January 14, 2010
10:00 a.m. - 12:30 p.m.
Knit-One-One Studio, Berkeley, CA

Whether you’re about to hang out a shingle, or formalize a life-long passion, building a thriving business requires the know-how to package, promote, and present your business to customers.

What’s the most effective way to tell people you exist and keep them coming back when [...]]]></description>
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		<title>Spark to Search Career and Small Business Jumpstart</title>
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		<pubDate>Thu, 10 Dec 2009 17:27:35 +0000</pubDate>
		<dc:creator>Whitney</dc:creator>
				<category><![CDATA[Calendar]]></category>
		<category><![CDATA[small business start-up]]></category>

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		<description><![CDATA[[ December 17, 2009; 9:30 am; ] A quick way to ignite your career path or small business plan.  Uses creative techniques to spark thinking and practical research techniques to uncover real opportunity. Held December 17th at the Buttercream Bakery in Albany, CA.  ]]></description>
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		<title>Career Transition &amp; Re-Entry LaunchPad Series</title>
		<link>http://WhitneyGreerCommunicationsSpecializesinCareerDevelopment,CareerPath,CareerTransition,CareerChange,CareerRe-Entry</link>
		<comments>http://WhitneyGreerCommunicationsSpecializesinCareerDevelopment,CareerPath,CareerTransition,CareerChange,CareerRe-Entry#comments</comments>
		<pubDate>Wed, 09 Dec 2009 01:39:12 +0000</pubDate>
		<dc:creator>Whitney</dc:creator>
				<category><![CDATA[Calendar]]></category>

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		<description><![CDATA[[ January 26, 2010; ] Career re-entry and transition challenges range from finding a new direction, to telling a focused story that connects you to opportunity, to rebuilding lost confidence.  This workshop is designed to move your career forward creatively and productively while in a supportive environment.  Replace old, formulaic thinking about your career direction, career path, and career success. ]]></description>
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		<title>Career Transition &amp; Re-Entry LaunchPad Series</title>
		<link>http://whitneygreer.com/calendar/career-transition-and-re-entry-workshop-3/</link>
		<comments>http://whitneygreer.com/calendar/career-transition-and-re-entry-workshop-3/#comments</comments>
		<pubDate>Wed, 09 Dec 2009 01:38:18 +0000</pubDate>
		<dc:creator>Whitney</dc:creator>
				<category><![CDATA[Calendar]]></category>

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		<description><![CDATA[[ January 19, 2010; 10:00 am; ] Career re-entry and transition challenges range from finding a new direction, to telling a focused story that connects you to opportunity, to rebuilding lost confidence.  This workshop is designed to move your career forward creatively and productively while in a supportive environment.  Replace old, formulaic thinking about your career direction, career path, and career success. ]]></description>
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		<title>Career Transition &amp; Re-entry LaunchPad Series</title>
		<link>http://whitneygreer.com/calendar/career-transition-and-re-entry-workshop-2/</link>
		<comments>http://whitneygreer.com/calendar/career-transition-and-re-entry-workshop-2/#comments</comments>
		<pubDate>Wed, 09 Dec 2009 01:36:46 +0000</pubDate>
		<dc:creator>Whitney</dc:creator>
				<category><![CDATA[Calendar]]></category>

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		<description><![CDATA[[ January 12, 2010; 10:00 am; ] Career re-entry and transition challenges range from finding a new direction, to telling a focused story that connects you to opportunity, to rebuilding lost confidence.  This workshop is designed to move your career forward creatively and productively while in a supportive environment.  Replace old, formulaic thinking about your career direction, career path, and career success. ]]></description>
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		<title>Career Transition &amp; Re-entry LaunchPad Series</title>
		<link>http://whitneygreer.com/calendar/career-transition-and-reentry-workshop/</link>
		<comments>http://whitneygreer.com/calendar/career-transition-and-reentry-workshop/#comments</comments>
		<pubDate>Tue, 08 Dec 2009 18:14:02 +0000</pubDate>
		<dc:creator>Whitney</dc:creator>
				<category><![CDATA[Calendar]]></category>

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		<description><![CDATA[[ January 5, 2010; 10:00 am; ] Career re-entry and transition challenges range from finding a new direction, to telling a focused story that connects you to opportunity, to rebuilding lost confidence.  This workshop is designed to move your career forward creatively and productively while in a supportive environment.  Replace old, formulaic thinking about your career direction, career path, and career success. ]]></description>
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